A new custom
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At SHOWROOM SQUARED, we simplify the complexity of custom design by providing a collaborative online workspace where the many evolving details of a custom order are captured and shared.
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Hello
SHOWROOM SQUARED was founded by
Eileen and Dan Carroll
Eileen is a Chicago-based interior designer with over 25 years of industry experience in the US and UK
Owner of EILEEN CARROLL DESIGN - working on residential and furniture design.
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Dan is an Information Technology specialist with international experience in B2B exchanges, online procurement and catalog management. Dan is passionate about process efficiency.
WHY
Showroom Squared was first conceived of in response to Eileen's experiences ordering custom furniture. We believe custom furnishings elevate interior design but needs to be more accessible.
Showroom Squared was developed to revolutionize the custom furniture industry.
By creating a centralized digital hub for designers, showrooms, and brands, we've streamlined the complex process of custom furniture specification.
Our platform offers designers a seamless way to explore product options, collaborate with showrooms, and manage orders efficiently.
Simultaneously, showrooms and brands gain increased visibility, valuable customer insights, and strengthened relationships.
This collaborative ecosystem ultimately makes custom furnishings more accessible and prevalent in interior design, elevating the overall design experience.
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in the NEWS
BUSINESS OF HOME
"...Dan Carroll recently launched Showroom Squared, a platform that enables trade showrooms– even those that sell custom furnishings – to offer clients an omnichannel experience with the full transactional process online...
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Carroll says his tool is designed to enhance the traditional person-to-person interation that has largely defined the design trade, not replace it...."
Laura Nagel, Owner
LUSSO DESIGN RESOURCE
“The platform has allowed us to grow our business, save time and offer transparency on order status.
We are also very motivated to go paperless and Showroom Squared allows us to do that without concern as it captures all intricate details of each order and its communication history."
Tim Palmer, Owner
LUSSO DESIGN RESOURCE
"... it's always scary to change.But we decided to give it a chance, and we just love it.
It has streamlined everything and allowed us to go almost completely paperless."